Thompson Hotels has announced the planned addition of Belgraves, a Thompson Hotel to its portfolio.  In a joint venture with The Harilela Group, Belgraves is scheduled to open in summer 2011 in London’s affluent and international Belgravia neighborhood, featuring bold interior architecture and design by acclaimed British designer, Tara Bernerd and architectural design by EPR Architects.  The 85-room hotel will include an 80-seat signature restaurant, an intimate library bar and a fitness center, offering a seductive oasis in the heart of Central London. 

“Our first hotel, 60 Thompson in NY, was ideologically based on the intimacy of British hotels,” said Jason Pomeranc, co-owner of Thompson Hotels.  “They have always been an inspiration to our brand, particularly those of London, and the British traveller has been very supportive of our US hotels.  London is a natural transition for the Thompson brand.  The opening of Belgraves brings us full circle.” 

Blending traditional British hospitality with an American bohemian attitude, Belgraves will interpret the Thompson luxury experience in London.

“Thompson Hotels is known for offering unique experiences and first-rate service in stylish, urban areas,” said Stephen Brandman, co-owner of Thompson Hotels.  “I am delighted to extend this reputation to the European market.  Whether staying at Thompson LES or Smyth in NY, the Hollywood Roosevelt Hotel in LA or Belgraves in London, guests will rest assured that they will receive the same high level of service that defines the Thompson brand.”

Working closely with interior architect and designer, Tara Bernerd, Thompson Hotels has set out to create a luxurious home away from home in the desirable Belgravia district, just minutes from London’s renowned shops, sites and the bustling Sloane Square.

“Belgraves is iconic for location alone.  Combining this with the opportunity of working with the forward-thinking and design-savvy Thompson Hotels, has magnified the appeal of the project and allows us all as a team to create a very seductive hotel,” commented Tara Bernerd.  “We intend on creating a rich, eclectic and tactile design that combines traditional elegance with a modern architectural language.”

“Thompson Hotels has a style that London is calling for” said, Dr. Aron Harilela.  “There is a niche in the market that is waiting to be filled and I believe we have found the perfect match.  I am confident that bringing Thompson Hotels to the heart of Belgravia in creating Belgraves, we will reinvigorate the area, giving Londoners what they have been looking for and international travellers a slice of the new London.”

www.thompsonhotels.com.